Love him or hate him, Trump has revolutionized how politicians brand themselves. Don't miss this panel of experts who will dissect the genius, folly, and everything in-between of how Trump and others (both Republicans and Democrats) are using new media tools to sway the masses.
Stamford Media Center Productions/NBC Universal,
Digital Media EXPO, from 4-6 pm: A curated collection of digital technology and solutions for marketing intelligence and business development. Explore new products, services and solutions from and/or deployed by local entrepreneurs, businesses and non-profits. NBCUniversal staff will give tours of Studios A and B, where talk shows and other programming is taped in front of live audiences. No charge to attend. Reserve your spot by registering at https://siweek.org/tickets/.
NBCUniversal Executive Panel for Media & Marketing Leaders: NBCUniversal executives from New York and Los Angeles will discuss how they use social and digital platforms to reach audiences. Learn which techniques you can use to achieve your organization’s revenue goals. Free admission with promo code for AMA guests at https://siweek.org/tickets/. Contact AMA VP Partnerships Chair, Dan Liu, at firstname.lastname@example.org for details.
Leading marketers across food, operations and innovation will discuss how they’re finding “white space” in the crowded $7.2 billion U.S. food and beverage industry.
Bring a friend and you both may win: *
One-Year AMA membership
Bose portable bluetooth speaker
Victorinox laptop shoulder bag
Alejandro Lopez, founder and president of Toma Craft Cocktail Mixers, a three year-old company benefiting from an open niche in premium cocktails - the mixers that make up 75% of premium beverages.
Christine Sullivan, business consultant with Connecticut Small Business Development Center for numerous food/bev clients with a focus on business plan development, financial analysis and projections.
Phil Del Guidice, partner at Coastal Seafoods Inc. and former VP Operations at Foodbuy USA.
Bryan Mattimore, co-founder at Growth Engine Innovation Agency. Bryan is a specialist in new product, service and concept development with expertise in the food and beverage space.
Ben Kunz, moderator. Ben is president of the American Marketing Association Southern Connecticut and EVP at Mediassociates, a media planning, buying and analytics agency focused on predictive modeling for marketing results.
Tickets are $30 ($20 for members) and include apps, wine and beverages. Bring a friend and register to win great prizes while you're here!
*No purchase necessary. Winner must be 21 years or older to participate and must be present to win. Alternate means of entry: send a 4x 6 postcard to Tammy L. Ward, 86 Deerwood Avenue, Milford, CT 06460 postmarked no later than 9/10/19. Winner of AMA membership will be asked to join online at AMA.org and submit their receipt to Treasurer Frank Moriya for reimbursement at email@example.com. Void where prohibited.
Vacation almost over? Then celebrate your upcoming fall marketing season in advance with this fun summer networking event sponsored by The American Marketing Association. Come for wine, beer and hors d'oeuvres -- and to meet your peers in marketing.
Jobs, partnerships, ideas, technology, and new friends all await!
Festivities start at 6 p.m. at the Sign of the Whale restaurant/bar with wonderful views of Long Island Sound, 6 Harbor Point Road, Stamford. Admission $20 for open bar 6-8 p.m. and good times.
Advance Yourself: Building the Future-Ready, High-Perfomance B2B marketing organization.
Hear Jay Gaines, CMO and research fellow at Sirius Decisions as he presents the latest findings from its research on what state-of-the-art B2B marketing organizations look like and do, the four main ways that artificial intelligence will impact marketing and what you can do to prepare the the major changes about to reverberate through B2B (and even B2C) marketing and sales organizations.
Gaines will share Sirius's just published research into the:
Eight characteristics of high-performing B2B marketing organizations
Trends impacting B2B throiugh 2025 (atomization, AI, authenticity, accounability, adaptability)
Four impacts of Artificial Intelligence (add perceptive capacity, add cognitive capacity, reduce cognitive load, automate processes)
This deep dive presentation will illuminate "meaning of life" questions being asked at many B2B marketing organizations and how to get started from where we are today.
All attendees will receive a copy of a hot-off-the-presses Sirius Decisions research report that's guaranteed to stretch your mind and improve your decision making.
Networking: 5:30 - 6:30 pm
Presentation and Q&A: 6:30 - 7:30 pm
Networking: 7:30 – 8:00 pm
GRAB YOUR FUTURE BY THE LAPELS.... REGISTER TODAY!
THANK YOU TO OUR SPONSORS!
Mediassociates (Advance Yourself series Presenting sponsor)
Austin Lawrence Group is the co-sponsor of this event.
with additional support from Altamira, Wunderland, Paella Tapas Restaurant and Workpoint.
About our speaker
Jay Gaines is passionate about great marketing leadership that drives innovation, positive transformation, and measurable results. His career spans more than 20 years in a variety of b-to-b industries, and his experience includes organizational design and leadership, marketing strategy and planning, marketing budget and operations management, demand creation, sales and marketing alignment, and digital strategy. Jay has held executive-level marketing and business development positions at both well-established and startup b-to-b companies where he consistently transformed marketing organizations to achieve significant and measurable business contribution.
We are pleased to present a riveting session of learning, networking, and perhaps some mind-expanding enlightenment on the business of Cannabis. Is the Cannabis industry truly “on a roll” destined to forever turn Big Pharma and CPG on their heads? Or will the business eventually go “up in smoke,” only to become a small niche in the American lifestyle? All puns aside, this is one you don’t want to miss!
Plan on hearing from a Rockstar panel of experts who will bring us up to date and share best practices on how marketers need to navigate this new frontier.
Our expert panelists include:
Commissioner Michelle H. Seagull, CT Dept. of Consumer Protection
Tahira Rehmatullah - Managing Director Hypur Ventures; CFO of MTech Acquisition Corp.
Marji Chimes - CMO, Coda Signature
Erika Alonso - Co-Founder, CMO of Witi
Gretchen Gailey, VP KCSA Strategic Communications, Founder Panoptic Public Relations
Moderator - Tammy Ward, Managing Director, Creative Streak Studio
This exciting evening will kick off with wine, beer (over 21 please), soft drinks and hors oeuvres. Sorry, no samples, it’s still illegal – but you’ll be pretty high on the content!
Networking: 5:30 - 6:30 pm
First Panel: 6:30 - 7:45 pm
Second panel: 8:00 - 9:15 pm
BE A PART OF THE BUZZ and REGISTER TODAY!
Where: Earthplace Nature Discovery Center
10 Woodside Lane
Westport, CT 06880
Students $10 (scroll down to see it…)
AMA Member $20
General Admission $30
American Marketing Association Fairfield County’s recent panel on thriving as a woman leader in the hashtag#metoo era generated great discussion, insights and parables from Kersten Mitton Rivas, Catherine Murphy East and Nicole Desir. hashtag#marketing hashtag#leadership hashtag#fairfield hashtag#stamford. Advice to male CEOs who support women in leadership on how to lever and maintain a positive workplace, “ask, listen and act.” Kersten Mitton Rivas Catherine Murphy East Nicole Desir
Thank you to our panelists:
Kersten Mitton Rivas, president at Doner CX and former managing director at Havas Worldwide New York
Catherine Murphy East, EVP and Managing Director at Doner CX and past global business managing director at J. Walter Thompson Worldwide
Nicole Desir, founder of the NOA Group consultancy with past marketing leadership roles at Victoria's Secret and Elizabeth Arden